Explore Studios

Archive for September, 2008

Web Design and Programming

by Tony Sanderson on Sep.04, 2008, under Web Design

Main purpose of any web studio in creating a site is developing a unique web design that gives specifics of your company’s business and to submit information in a convenient and easily understandable form for consumers. However the necessary artistic value and complexity of web design, animations and audio effects are determined by the set objectives to the web site.

For some sites, such as news and publications is sufficient in simple web design with beautifully formatted text, because information itself is a significant interest to consumers. For others - such as Internet shop is better to choose a web design with more graphic elements and animation.

Generally, web design consists of:

– Preparation of content (pictures, text), manufacture of basic structure of the site, information structure - databases, design of functional navigation;
– Graphic design - choosing a color spectrum, fonts, formatting of graphic elements, flash animation, logo, i.e. creating a unique web design and uniform style pages these can often be found in places like Graphic Design forums.
- Technical web design, programming - optimization of graphics and text encoding, connection with a database.

During the first stage, starting concept of building a site complying with your company might need the services offered, target audience, its social and geographical identity, themes, the expected visits and more.

Then, using different images, buttons etc, produce unique web design that can transmit a message and the visitors needed to make the visit a pleasant aesthetic site.

Thus, the finished site gives interest and leave a good impression in the consumer (both for the site, and your company as a whole), which subsequently significantly eases the process of optimization and attracting new visitors. Quality web design largely depends whether your site will be successful or not.

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Structure of a Website

by Tony Sanderson on Sep.04, 2008, under General Webmaster

Structure of a Website

The structure of the web site must be both logical and natural for visitors to your site and “crawlers” of search engines (these are programs that scan your site and collect information about them, which help your site in the process of insertion in search engines.)

Imagine the structure of the site as a bookstore. Let’s say “Adventures” is the theme of Book store. Books are divided by subject (artistic, scientific, fantastic…). Topics of Books are the main pages of your site. The subjects themselves are also grouped into themes of Adventures. Now imagine the books are not grouped thematically and what if than someone wants to find a particular book. Difficult task!

The structure of the web site is exactly as arranged bookstore. We can divide this process in three levels. The structure of the site begins at Home, which will call Level 1. Home page has links to (5-15) pages of Level 2 - these are the mains in your topic. Each page of Level 2 has links to 5-10 pages of Level 3. Only pages of Level 2 are available from the menu on the site and pages from Level 3 are available through links at Level 2.

By creating such a structure site, you make access to its content easy and logical. Visitors to your site will find this structure very easy and fast way to reach the specific topic they want.

Tips for good structure of web site:

1. Creating a site is a process and not the case for one night. Take your time, do a few options. Create pages in a natural way, I mean naturally lead readers from page to page. Search engines do not like many new pages suddenly because this like spam and this is generally done by the normal conduct of a person who writes articles or have auto content scripts. Make it clear that the more natural is the structure of your site, the more love you get by search engines.

2. The structure of your site is an investment in the future and we’ll be operated repeatedly.

3. The structure of the site is linked to the behavior of people. If they find any easy searching and if they walk around the site page after page, it’s good for you (especially if visitors to the site have installed Google toolbar, which monitor their behavior). The longer people are on your site, the more likely there is to spend money on them - to make the sale, to click on your ads.

4. Good structure of the site may help you more quickly to get links to your site because link builders quickly will see a site that may be useful for their audience.

These are some important tips that everyone must follow, not only for the better rankings but also for attracting visitors. Remember “First impression is last impression”.

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